About BrightCrumbs
- Meet Mr. Lavoie -
As a child, I never imagined I’d be a financial advisor — but looking back, this path was always meant for me.
We live in a country burdened with $37 trillion of debt, where nearly 42% of divorces are tied to financial conflict. Families aren’t just struggling with money...they’re being torn apart by it. That’s why I believe financial education isn’t optional. It has to start at home.
My mission is personal. I know the weight that comes from financial confusion. And I believe the biggest threat to a child’s future isn’t the stock market. It’s the silence at the kitchen table.
With BrightCrumbs, I’m combining my expertise as a financial planner with storytelling to create something more than books. Because it’s not just a book — it’s a moment. A mom investing in her child. A daughter lighting up because learning about money feels fun and safe. A unified family sharing joy around wisdom that lasts.
The Bible reminds us: “A good man leaves an inheritance to his children’s children” (Proverbs 13:22). That inheritance isn’t only about wealth. It’s about wisdom, confidence, and passing down something that truly lasts.
- Breaking the Cycle: Our Mission -
The conversations we don’t have today become the struggles our children face tomorrow. Parents know this. You don’t want your child repeating the same financial mistakes you might have made. You want to break the cycle and give them the tools to live with confidence.
But talking about money can feel overwhelming. That’s where BrightCrumbs comes in. Our mission isn’t just to teach kids about money — it’s to help families break the cycle of financial stress. We create warm, playful, and approachable resources so every parent feels empowered to start these crucial talks.
Because it’s not just about lessons — it’s about moments. Shared laughter at the kitchen table. A bedtime story that plants confidence for life. One crumb at a time, families begin building habits that lead to freedom, not confusion.
Our vision is a world where every child grows up with the financial confidence to chase their dreams - no matter how big. It only takes one crumb to start.
- The Creative Process -
We believe great lessons are learned through great adventures. Every book in the Colby Jack series is built at the intersection of storytelling, behavioral finance, and child psychology. By blending rhymes, characters, and simple lessons, we make money approachable, memorable, and fun.
Our books don’t just tell stories — they create experiences. Activity pages help parents guide discussions. Characters like the curious Colby Jack and the wise Poppa Jack give kids role models they can laugh with, learn from, and remember.
Because at the end of the day, it’s not just a book. It’s a moment. A family gathering around wisdom that will shape generations to come.